Nilesh Rajendra Shah has built systems that scale Mithai businesses, without compromising their tradition. With over two and a half decades (25 years) of experience and the trust of over 2,00,000 businesses (including 17,000 Mithai businesses) worldwide, he bridges the gap between tradition and transformation through smart, ERP-driven foundations. He’s not here to disrupt. He’s here to refine. From gut-led decisions to system-led growth, his work turns chaos into clarity and ambition into action. He builds scalable, profitable business models with faster break-evens, better margins, and controlled expansion. What sets him apart? ● Unconventional Yet Practical: Speaks the language of operations, not just dashboards. ● Profit-First Mindset: Faster stock turnover, reduced pilferage and innovative processes. ● Accelerator of Growth: Helps brands scale from single shops to chains by turning chaos into clarity. ● Rooted in Values, Driven by Impact: Builds systems that honour tradition while enabling transformation. He has authored the #1 bestselling sales playbook, “Tribe of Closers,” which has sold over 16,000 copies, catering to high-performing sales teams.